Image design in Indian politics has traditionally been based on the claims of welfare policy and development projects introduced and implemented by the leaders in power. Welfare systems and development initiatives have been seen as one of the indicators for evaluating leadership performance in democracy for several decades. It is seen as a distribution of democratic resources to its stakeholders, i. H. People are the main function of the Indian states. The corona virus broke out in India and created a new trend in Indian politics that can be described as “medicalization of politics”. Because of this new turning point, which has been triggered by the intervention of coronavirus in human history, we are evaluating the performance of our Prime Ministers and other political leaders based on their efforts to contain and control the infection while strictly implementing the blocking and the sensitive handling of poor people, Migrants and day laborers who suffer from the ban.
Prime Ministers such as Arvind Kejriwal, Vijayan, Ashok Gehlot, Yogi Adityanath and Bhupesh Baghel are valued by people who go beyond political commitments, ideological positioning and party affiliation. It is a new turn in public perception to receive politics of democracy in India. The example of this is Uttar Pradesh and his CM Yogi Adityanath in the context of the “medicalization of politics”.
Adityanath is always targeted by some of the media for his stereotypical image loaded by Hindutva, which sometimes limits his performance as CM by Uttar Pradesh. It is true that he sometimes combines religion, development and politics in his own way. However, his performance in the fight against coronavirus shows that he is dealing with this situation as an effective and strict administrator who is sensitive to marginalized groups, poor and migrants who suffer from this blockage. and redesign the UP society to enable it to fight the pandemic. On the one hand, he successfully redesigns the state’s medical infrastructure and allows it to react quickly to the fight against the coronavirus. He tries to increase the number of tests in the state, stop the pandemic from spreading by creating security zones, and develop excellent coordination between different governments, departments and teams to effectively implement government decisions. His government takes decisive action against those who violate law and order.
Adityanath is trying to save the people of the state from the pandemics. In his own model. It has also added sensitive prosperity to people in need, migrants and the poor.
When the ban began and workers became unemployed, he emerged as the first prime minister to announce support for the maintenance of 1,000 rupees. The UP government also announced that it would give the needy a free ration. He also announced various support measures for farmers and ordered farmers to pay a minimum support price during the harvest season. He also ordered government agencies, Mandi Samities, to buy as much corps from farmers as possible from their fields.
However, his determined action against all those who violate law and order, violate the blockade and minimize political interventions helps him to react quickly to coronavirus.
The reason why I call it “medicalization of politics”; This is precisely because the indicators have been changed to assess the performance of leaders in Indian politics. Medical infrastructure, medical workers and Seva Bhava (sense of service) for the marginalized have emerged as indicators of the good work of the heads of state and government. The caste, religion, region and other original identities for mobilization of opinion have been blurred in Indian society and politics for some time.